Here is Tom Peters on Story Telling

One of my earliest posts on this blog was on “Tell them a story“. Every presentation is story telling. It does not matter how complicated your topic is, your success in presentation hinges on your story telling ability. In fact, all the great presenters and speakers have the ability to turn complicated and technical issues into SIMPLE story telling. Any fool can rattle off complicated equations and theories from a set of notes. Only the smart ones can explain them to a non-technical audience.

I think they call that communication.

[Youtube=http://www.youtube.com/watch?v=wexb8tglj1o]

Advertisements

2 responses to “Here is Tom Peters on Story Telling

  1. Pingback: Tweets that mention Here is Tom Peters on Story Teller | Excellence in Presentations -- Topsy.com

  2. The main problem I see is that people think others will think they are stupid if they don’t sound complicated… It is so not true, its actually sad. The opposite is the truth. I absolutely like your statement

    “Any fool can rattle off complicated equations and theories from a set of notes. Only the smart ones can explain them to a non-technical audience.”

    Ironically its those that try looking intelligent (by being overly complicated) that actually looks like fools… I also posted a post aimed at my (and other) research students, where I, inter alia, urge them to consider the story they must tell.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s